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  • [EXTENDED] END SEASON SALE

    We are happy to announce that our End Season Sale will be extended! Visit our Marina Square outlet today! While stock lasts! 50% Storewide discount. 5% Additional on top of discounted products. Running footwear from as low as $49. Venue :Key Power Sports @Marina SquareMarina Square6 Raffles Bou... View Post

  • End Season Sale

    "EVERYTHING MUST GO"Huge savings, on past season products. Share the news! 50% Storewide discount. 5% Additional on top of discounted products. Running footwear from as low as $49. Venue :Key Power Sports @Marina SquareMarina Square6 Raffles Boulevard#03-134-136Singapore 039594Date :26th June ~... View Post

  • Father's Day Sale.

    It's Father's Day! Get him a pair of new running shoes, so you can go running with him.Get him a pair of new tri-suit, so you can race with him.Get him a pair of new cycling attire, so you can get some saddle time together.What better gift, than to have a day out with him?Enjoy up to 30% off from... View Post

  • Speedwork with Crowie

    An event where you will gain valuable knowledge from Craig 'Crowie' Alexander, a three time Ironman World Champion and two time Ironman 70.3 World Champion. View Post

  • Pearl Izumi? Soon.

    These are the moments that set PEARL iZUMI's history in motion, and still push them forward today. 90 pounds. 38 miles. Before there was a PEARL iZUMi, there was a man and a bike. He rode that bike 38 miles a day, every day. Not for exercise or for the fun of it, but to deliver 90 pounds of... View Post

  • SPINE RACE 2019 PREVIEW – JASMIN PARIS

    It’s widely regarded as one of the world’s toughest endurance races. Held amidst the harshness of British winter, the 268-mile Spine Race pushes competitors to the limit as they run, hike and, at times, crawl their way along the iconic Pennine Way trail, taking in around 37,000ft (11,277m) of el... View Post

  • #UDTalks with Ultimate Direction Ambassador Kelly Wolf [VIDEO]

    Kelly Wolf is one of the best mountain runners in the world. Her resume includes wins in 2018 at New Zealand's Tarawera Ultra and Lavarado Ultra in Italy as well putting down big adventure runs all over the San Juan mountains in Colorado. She came to our Boulder office recently and talked to us about the season and what's to come.


    Credits to Ultimate Direction USA
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  • La An Ultra Trail 2018

    La An Ultra Trail 2018, will provide you with a memorable local cultural experience with a wide variety of activities that come through the weekend.  View Post

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